The key to supporting music through Covid-19
After the wave of coronavirus swept the globe in 2020, we were collectively shook with uncertainty, fear and frustration. While everyone shared the same weight of the pandemic's impact, the repercussions upon our lives would not be the same - and for the music community, we faced the prospect of having our socio-economic and industrial landscape altered forever. With each nation's government interpreting the scientific advice depending on their political agenda, there was still no choice for them all to impose safety restrictions that would see the closing of venues, pubs and shops as the public were urged not to leave their homes unless it was essential. The show must go on, but how? The very nature of our craft depends on social interaction, so without gigs, how are performers meant to engage with their fanbase? How would an artist that depends on an income from playing shows support themselves when there is nowhere for them to work? Well, the internet of course. It’s almost an oxymoron to imagine that even with social restrictions in place, communities were born and brought closer together in a way that wouldn’t have been possible before dialup. At such a peak time during the pandemic, social media became a safety net as we all struggled to stay connected to each other. 1080px